Madison Equities: Distinctly Developing Manhattan’s Skyline

By Peter Elston

For nearly 40 years, Madison Equities has been a leader in the real estate development industry in New York City. Known as a creative and innovative builder, over the years Madison Equities has created buildings with unique characteristics in both format and design. Many of the company's buildings are highly celebrated for their design and execution, and are among the city's most desirable spaces.
In 1981 Madison completed and opened a major office property at 875 Third Avenue. Known for its trend setting black metal and glass facade, its innovative multi-sided configuration, and its multiple atria, this building was designed to increase the windowed offices available to tenants. The prestigious 750,000 square foot office building includes over 30,000 rentable square feet of retail tenancy and is the headquarters of some of America's finest law, advertising and investment brokerage firms. This properly was Madison's first link to
Boston Properties, to whom it was sold.

ARCHITECT:
BRUCE GRAHAM

The first of Madison's hotel developments and originally called the Planet Hollywood Hotel, was the 55 story hotel/retail and signage complex now known as the W Times Square. During 1996 and 1997 Madison Equities assembled and acquired the site to create this mixed use development of 562 guest rooms and a 37,000 s.f. retail area. One of the unique aspects of the property was a 300-foot high signage tower and its 70,000 square feet of displays which added significant additional value to the project. The development was later acquired by Starwood Hotels.

ARCHITECT:
FRANK WILLIAMS &
PARTNERS

Locally known for its prominent concave façade and iconic temple, this internationally renowned 425,000 square foot office and retail properly was completed in 1988. Reviewed by Paul Goldberger of the New York Times, he commented: "…135 East 57th Street is a brilliant building, one of the best office towers of the last generation in New York, and one of the only ones that bring inventive thinking to a difficult urban problem."

ARCHITECT:
KOHN, PEDERSEN FOX

The highly acclaimed Chelsea Modern is located at 447 West 18 Street. The 90,000 square foot, 47 unit condominium has achieved 7 prestigious awards for excellence and design including the American Institute of Architects (AIA), Society of American Registered Architects (SARA) and the CNBC and New York Times award for Best High Rise Architecture in the United States. Chelsea Modem is defined by the 12 story façade consists of bold, shimmering, technically innovative ribbons of blue-tinted and clear glass which shift in and out across its surface.

ARCHITECT:
AUDREY MATLOCK

Located just south of Gramercy Park, the 11 story boutique condominium houses nine expansive residences, including a three level Townhome revealing grand proportion and classically modern design. Each residence features oversized gourmet entertaining kitchens, expansive master suites, spa baths, showers for two, and private steam rooms. The design philosophy exemplified at 57 Irving Place incorporates exceptional details such as private keyed elevator entrance, private garbage chute, radiant heated sidewalk, reinforced art walls, independently supplied 24/7 fresh air, and motorized 5×10 feet windows.

ARCHITECTS:
DAVID HELPERN &
AUDREY MATLOCK

Madison Equities
www.madisonequities.com