Dramatic statement jewelry inspired by the glamour of Old Hollywood
Grace Kelly, Elizabeth Taylor, Audrey Hepburn … these iconic beauties are shining symbols of “old Hollywood glamour.” With the rise in popularity of shows like Madmen, sophisticated and feminine styles have become one of today’s hottest trends. But honestly, who has time for all that primping in the hustle and bustle of today’s modern demands?
Celebrity stylist Peter Lamas, with over 30 years of experience in the beauty industry, helped shape the era of glamour by working with clients such as Jacqueline Kennedy Onassis, Gloria Vanderbilt, and Diana Ross. Lamas says the key to achieving a classic, glamorous look lies in the details.
Old Hollywood glam focuses on enhancing a woman’s features and highlighting individuality. For example, Hepburn had beautiful bone structure, which her signature French twist emphasized. Taylor had beautiful violet eyes and lusciously long lashes. To bring focus to her unique eyes, Taylor’s eyebrows were always kept full and well-groomed while her hair style was kept very simple. Lamas advises the first step to achieve the feminine sophistication of old Hollywood is to determine your best feature.
Ready to get your glam on? Here’s everything you need to know.
Beautiful Veronica Lake–like waves can be achieved with a curling iron or hot rollers, but for waves that last all day, do as they did in the ’50s and wet-set hair in rollers. Interestingly, Lamas’s mentor Kenneth Battelle, a world-famous hairdresser in his time, advanced the use of rollers to create natural-looking waves. Neither Lamas nor Battelle were fans of thick, heavy hair sprays and gels that were often used in those days. Instead, they used the wet-set method and the use of just a little product to achieve soft, romantic waves.
To do this yourself at home, spritz a light setting product (less is more) on freshly washed, damp hair. Roll small sections of your hair around rollers in varying sizes throughout your head. In the ’50s many women allowed their hair to air dry, but you can use a hair dryer if you’re in a hurry. Once hair is completely dry, let it cool if you used a hair dryer, then gently remove the rollers. Tip your head forward and lightly rake the curls with your finger tips and move the curls into place. For a more relaxed curl, use a paddle brush to gently brush hair and loosen curls.
Expert tip: To keep your hairstyle fresh, Lamas says this trick he picked up from Jackie O herself, can help. Wrap your hair in a silk or satin scarf at night. This prevents cotton sheets, or other more abrasive fabrics from ruffing up your coif.
Lamas says women in the past paid far more attention to their eyebrows versus women today. Your eyebrows frame your eyes and well-groomed brows are the key to a sophisticated, classic look. Lamas suggests going to a pro every two to three months to get your brows shaped, then you can maintain them on your own with a tweezer. Use a small angle brush and a brow shadow to fill brows in. Make sure to use a shade complements your hair color—one shade lighter for brunettes, one shade lighter for blondes.
Expert tip: Eye shadow wasn’t heavily used in old Hollywood. Lamas suggests looking for a natural shade that mimics the color of your eye lid to help mask any imperfections. Opt for a thin lining of eyeliner on the outer corners and a few coats of mascara to help emphasize eyes. False lashes were often used in the past, but to avoid looking dated, place a few individual lashes only on the outer corners of eyes.
Never pair a bold lip and a bold eye together. If you choose to emphasize your lips, make sure everything else is kept simple. Lamas says red lips were definitely popular during the ’40s and ’50s; however, picking the right shade of red for your skin tone is critical to pull off this look. Lamas gives this tip, “Use the top of your hand as a canvas. Swipe on a variety of shades in a line to compare and you’ll quickly see which shades complement your skin tone.” Lamas likes lining the lip using a color that matches the lip. Use a light hand to line your lip, typically only the top lip needs to be lined to help add definition.
Expert tip: Prior to applying makeup, keep lips healthy and supple with a good exfoliating scrub. One that Lamas often uses on his clients includes a simple mixture of honey and sugar.
Photographed by Evan Guttman | evanwasherephotography.com • Photographic Retouching by Roza Dinovai | rozadinova.com.au • Photography Assistants: Luis Ramirez & Kensey Jean • Produced by Hillary Latos • Hairstyling by Emily Carcaramo • Makeup by Oscar Caballero • Mariana Kryekurti for Angelo David Salon | Patricia Nail Lacquer
MODELS: Louise Dove One.1 Management • Alejandra Cata One.1 Management • Jessica Spangler APM Models