Sonia Rykiel Grand Opening 

Sonia Rykiel Grand Opening on Madison Avenue

 

After 40 plus years in the fashion world iconic French designer Sonia Rykiel is making a comeback on Madison Avenue. Having a distinctly French feel, the 2,000 square foot boutique is awash in a vibrant red laquer and inspired by the literary cafes in Paris filled with over 15,000 French novels.  Artistic director Julie de Libran sought to create a 60s vibe to pay homage to the brand’s roots and heritage while graffiti artist Andres Saraiva provided the fun and quirky design elements throughout the store.

 

Sonia Rykiel Grand Opening on Madison AvenueSonia Rykiel Grand Opening on Madison AvenueSonia Rykiel Grand Opening on Madison Avenue

 

 

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