During New York Fashion Week, Maison Valerian Hughes introduced its latest haute couture collection, RÊVE ÉVEILLÉ, through an immersive presentation at the historic Prince George Ballroom in Manhattan. The Paris-based house, known for architectural couture and culturally driven narratives, framed the evening as more than a runway, positioning the event as a layered performance that merged fashion, fine art, and live creation.
Staged on February 16 at 7:30 PM, the presentation unfolded as a hybrid experience combining couture silhouettes with sculptural installations and surreal textile artworks. The format underscored the brand’s ongoing interest in expanding how couture is experienced beyond the traditional catwalk.
The collection features 20 haute couture looks that explore sculptural lines, airy volume, and surrealist references filtered through Caribbean symbolism and Parisian refinement. The garments continue Valerian Hughes’ signature approach, where architectural construction meets storytelling rooted in heritage.
The house positions this season as part of a broader narrative evolution, reinforcing its reputation for couture that balances technical precision with conceptual depth.
One of the evening’s defining moments came through a live art performance. During the show, a contemporary painter created an original artwork directly on a haute couture piece in real time. The finished couture-art hybrid is scheduled to be auctioned following the presentation.
This intersection of disciplines reinforced the brand’s interest in couture as a living medium, capable of transformation even after the garment leaves the atelier.
The art component was supported by painter Ross Pino, while choreography was led by Danielle Johnson Adams, further expanding the show’s multidisciplinary scope.
The beauty concept, titled The Awaken Dream and directed by Marcello Costa, approached hair and makeup as extensions of the collection’s emotional narrative. Braided hairstyles were selected to honor origins and heritage, referencing one of the oldest known hair traditions and its role as a universal marker of identity and craftsmanship.
The structured braids provided a grounded visual foundation, allowing the broader dream narrative to unfold through the rest of the styling.
Makeup centered on pure white shadow layered across the eyelids to evoke awakening and clarity. The effect created a diffused, luminous finish designed to read as a veil of light across the skin. According to the show notes, the intention was not opacity but radiance, reinforcing the collection’s theme of elevation and new beginnings.
Hair leadership was credited to Ally Brown, supported by the #teammarcellocosta team.
Valerian Hughes, a French Caribbean haute couture designer, has built his reputation through architectural silhouettes and culturally grounded storytelling presented across international cultural institutions. The RÊVE ÉVEILLÉ presentation continues that trajectory, positioning the house within the evolving conversation around experiential couture.
Production and creative execution were led by La Renaissance Paris and Iconic Frame Productions, with Jamila Sangaré serving as Executive Producer and Artistic Director. Additional key roles included Mickey Boom overseeing VIP casting coordination and Barbara King managing casting and logistics.
By combining runway presentation, live painting, and exhibition elements, Maison Valerian Hughes used New York Fashion Week as a platform to test how couture can operate within a broader artistic framework.
RÊVE ÉVEILLÉ suggests a house increasingly interested in dialogue between disciplines. The Prince George Ballroom setting, with its historic grandeur, provided an appropriately theatrical backdrop for a collection built on dream logic and sculptural form.
Inspired by what you read?
Get more stories like this—plus exclusive guides and resident recommendations—delivered to your inbox. Subscribe to our exclusive newsletter
Resident may include affiliate links or sponsored content in our features. These partnerships support our publication and allow us to continue sharing stories and recommendations with our readers.