- This event has passed.
BCBGMAXAZRIA X Maeve Reilly Collaboration Soiree
February 2 @ 7:00 pm - 10:00 pm
WHAT: BCBGMAXAZRIA X Maeve Reilly Host Soiree to Launch Fashion Collaboration for Spring 2023 Presented by Cash App
WHEN/WHERE: Thursday, February 2nd, 7 pm – 10 pm at Santa Monica Proper Hotel
WHO: Maeve Reilly, Albino Riganello (Creative Director of BCBG Group), Alexandra Shipp, Alexa Pollock, Annabelle Fler, Ava Dash, Bryce Xavier, Christine Quinn, Deliah Belle Hamlin, Gabby Thomas, Georgia Bridgers, Guillaume Viau, Jasmine Sanders, Kayla Seah, Madeline White, Rose Vanderkerckhove, Ryan Destiny, Sarah Najafi, The Symone
ABOUT: Contemporary luxury fashion house BCBGMAXAZRIA is partnering with renowned celebrity stylist Maeve Reilly to launch an eveningwear collection that empowers women and delivers confidence. The 16-piece collection features menswear-inspired tailoring, beautiful evening gowns, statement minis, and floor-length maxi dresses co-designed by BCBG Group Creative Director Albino Riganello and the celebrity stylist.
Inspired by a chic attitude and the evolving landscapes of culture, art, and design, BCBGMAXAZRIA has been a long-time staple in women’s wardrobes as the brand merges European sophistication with American modernity. Known for its iconic reputation for special occasionwear, the brand found synergy partnering with Reilly given her affinity for creating red carpet trends.
The collection consists of various evening wear looks fit for special occasions to the red carpet. A pinstripe grey oversized blazer with a lace-up back can be worn as a dress or paired with the wide-leg trouser. The bra top with a long one sleeve is matched with the sleek high-slit skirt. A floor-length white sequin evening gown features intricately placed cut-outs around the waist and the back. A revealing evening gown features an asymmetrical bodysuit overlaid with ruched silver sequin mesh.
BCBG has teamed up with Cash App and Visa to further extend and amplify the campaign by offering new and existing Cash App Card customers special access, and an exclusive discount at launch when paying with a Cash App Card. The collection launches today, only on BCBG.com.
ABOUT BCBGMAXAZRIA
BCBGMAXAZRIA is a brand, an aesthetic, and an attitude, inspired by the evolving landscapes of culture, art, and design. We’re classic European sophistication with a modern American twist. And we’re high fashion and global style within reach. We believe confidence is the cornerstone of every great look, and we want all women to feel beautiful and empowered, no matter what they’re wearing. That’s why we’re named for bon chic, bon genre, a Parisian expression that means good style, good attitude. It’s what BCBG stands for, and it’s also what we stand for, in fashion and in life. BCBGMAXAZRIA is a complete lifestyle brand that offers a full range of ready-to-wear and accessories. The collections can be found at BCBGMAXAZRIA retail shops and in leading department stores globally. In 2008, BCBGENERATION was created as a young contemporary brand that is a youthful, playful interpretation of the elegance that made BCBGMAXAZRIA famous. In 2018, BCBG GIRLS was re-introduced taking inspiration from BCBGENERATION and featuring mini me styles from BCBGMAXAZRIA.
ABOUT MAEVE REILLY
Fashion powerhouse, Maeve Reilly, has built a reputation in the fashion industry, helping to set trends around the world. After growing up in New York, Maeve graduated from The Fashion Institute of Technology and later moved to LA where her styling career kicked off.
Her love for accessories, passion for emerging brands, and acute attention to detail have made her highly sought after by music icons, runway models, pop stars, and A-list celebrities, such as Megan Fox, Hailey Bieber, Winnie Harlowe, Ciara, The Chainsmokers, and more. Her work has been featured in publications such as Vogue, Vanity Fair, Marie Claire, Paper Magazine, and Wall Street Journal.
ABOUT CASH APP
Cash App is the money app. It’s the easy way to spend, send, store, and invest money. Sending and receiving money is free and fast, and most payments can be deposited directly to a bank account in just a few seconds. With Cash App, customers can also invest in their favorite companies with as little as $1, buy and sell Bitcoin instantly, get a paycheck deposited right to the app, create a unique $cashtag to share with anyone to get paid fast and use the Cash App Card to spend the money anywhere Visa debit is accepted. Debit cards issued by Sutton Bank pursuant to a license from Visa U.S.A., Inc. Download Cash App for free at cash.app/download.