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Palm Springs, CA — April 12, 2025 — In true Coachella-weekend fashion, Interscope and Capitol Records returned with their highly anticipated annual celebration on Saturday, April 12—transforming a private Palm Springs residence into a sun-drenched sanctuary for music’s elite. Now in its ninth year, the exclusive gathering has solidified its place as one of the most sought-after events of Coachella weekend, blending music industry influence with immersive brand experiences and the type of star power only these two powerhouse labels could command.
The guest list was a who's who of rising talent and established icons. Attendees included Cara Delevingne, Reneé Rapp, Alexander 23, Amaarae, Beabadoobee, d4vd, flowerovlove, Ivan Cornejo, Leon Thomas, and Towa Bird—alongside a cadre of top music execs from Interscope Geffen A&M, Capitol Music Group, and Universal Music Group. Also spotted were major industry figures like David Furnish and Jeff Harleston, adding to the high-wattage energy of the day.
The event doubled as a celebration of Interscope and Capitol’s Coachella 2025 artists, including Billie Eilish, Kali Uchis, Zedd, beabadoobee, ENHYPEN, Leon Thomas, Amaarae, and d4vd. Across the lush property, custom brand activations elevated the experience far beyond the typical festival day party. Guests cooled off with cold towels and crisp smartwater hydration, while skincare brand mixsoon offered hand massages and self-care moments under the desert sun.
The “High Tea” lounge by High Noon Vodka Iced Tea created a whimsical secret garden, while Starbucks provided iced coffee, lemonade, and personalized gift cards. 5 Gum offered a multi-sensory activation featuring a limited-edition pack inspired by artist d4vd, complemented by crowd-pleasing watermelon slushies. American Express tote bags were filled with Adidas exclusives, Stanley tumblers, and other curated swag.
On the drinks front, PATRÓN EL ALTO and its new 50ml minis were the toast of the afternoon, while guests also sipped on Gin & Juice by Dre and Snoop, adding a splash of hip-hop heritage to the mix.
With a carefully curated atmosphere and a flawless blend of hospitality and hype, Interscope and Capitol’s 2025 celebration struck the perfect chord. The event was not only a toast to their chart-topping talent but a testament to the enduring synergy between music, fashion, and culture.