A Culinary Symphony: Exploring Sirha Lyon 2025's Exceptional Flavors and Innovations

The world’s most anticipated hospitality and food service event, Sirha Lyon 2025, is returning to Eurexpo Lyon, promising an unparalleled showcase of global culinary artistry, emerging innovations, and groundbreaking competitions. This five-day spectacle unites 140,000 sqm of food enthusiasts, professionals, and visionaries in a vibrant celebration of culinary excellence.

The event’s heartbeat lies in its thrilling competitions, where the finest artisans, chefs, and hospitality professionals converge. Among the highlights are:

• Écaille d'Or & Golden Fish (January 23): A tribute to seafood mastery organized by the Organisation of Fishmongers of France.

• World Burger Contest (January 24): Witness eight countries reimagine the humble burger into a gastronomic marvel.

• Maître d'Hôtel Trophy (January 25): Honoring the artistry of service and table design by the French Service Association.

• French Cheese Cup & Cheese & Chef (January 26): A double celebration of French cheese heritage with chef-cheesemaker duos showcasing culinary alchemy.

• Flexitarian Competition (January 27): A salute to sustainable dining organized by the Rhône Butchers’ Union.

The Contest Arena also brings together global talent with marquee events like the Pastry World Cup (January 24–25) and the prestigious Bocuse d'Or (January 26–27), setting the stage for culinary glory.

Savor the Future: Sirha Innovations

Sirha Lyon’s Place des Lumières is a portal to the food service of tomorrow. This year’s Sirha Innovations spotlight the winners of the coveted Sirha Innovation Awards, recognizing disruptive ideas in plant-based alternatives, AI-driven food solutions, and eco-conscious packaging. Among these, the Start-Up Village, supported by Crédit Agricole, doubles its participants to 60 trailblazing companies.

Raise a Glass: Sirha Wine & Spirits

Explore the art of liquid indulgence in Hall 2.2, where 140 exhibitors redefine the beverage scene. The Innovations Bar, curated by Thierry Daniel of Liquid Liquid, presents 100 cutting-edge trends in spirits and emerging beverages.

A Global Gastronomic Mosaic

With exhibitors from over 40 countries and 14 international pavilions, Sirha Lyon celebrates culinary diversity. Notable highlights include Saudi Arabia’s pavilion in partnership with the Saudi Arabian Culinary Arts Commission and exhibits from Belgium, South Korea, Ireland, and more.

Sirha Bake and Coffee Show

For pastry and coffee aficionados, Hall 4 transforms into a haven with events like the French Bakery Cup and the European Sugar Art Championship (January 26). Meanwhile, Hall 7’s Sirha Coffee Show brings caffeine culture to life with workshops, tastings, and the French Latte Art Championship.

Engage in thought-provoking discussions on industry challenges and innovations at the Sirha Food Forum. From exploring AI’s role in kitchens to dissecting alternative proteins, the forum serves as a melting pot for ideas shaping the future of food service.