Barton & Guestier Celebrates 300 Years with Côtes du Rhône Les Galets x WOO

Barton & Guestier (B&G), one of Bordeaux’s most esteemed winehouses, marks its 300th anniversary in 2025, celebrating three centuries of heritage, craftsmanship, and innovation. As part of this milestone, B&G introduces Côtes du Rhône Les Galets x WOO, a collaboration that fuses traditional French winemaking with contemporary artistry.

Since its founding in 1725 by Thomas Barton, later joined by Daniel Guestier in 1785, B&G has remained at the forefront of French viticulture. The house was among the first to export fine Bordeaux wines internationally, earning recommendations from figures like Thomas Jefferson. Today, B&G wines are available in over 130 countries, carrying forward a tradition of quality and global influence.

At the heart of the company’s operations is Château Magnol, an 18th-century estate in Haut-Médoc. Home to B&G’s Food & Wine Academy, the château serves as a hub for sustainable viticulture, wine education, and global hospitality.

While honoring its past, B&G remains focused on the future, integrating sustainability into its winemaking practices. Initiatives include:

• Biodiversity preservation in its vineyards.

• Revival of traditional sailing methods for reduced-carbon wine transport.

• High Environmental Value certification for Château Magnol and Côtes du Rhône Les Galets.

• Non-alcoholic innovations, such as B&G NectaRosé, packaged in lightweight aluminum for eco-conscious consumers.

To commemorate this milestone, B&G launches Côtes du Rhône Les Galets, a bold Grenache-Syrah-Mourvèdre blend, embodying the richness of the Rhône terroir. Named after the smooth pebbles shaped by the Rhône River, this cuvée is both an ode to tradition and a vision of modern elegance.

A defining feature of this release is its collaboration with WOO, a celebrated contemporary artist whose work transforms the bottle into a striking canvas of color and form. This marks the second collaboration between B&G and WOO, reinforcing the brand’s dedication to blending art and winemaking.

With a portfolio spanning Bordeaux, Burgundy, the Loire, and Provence, B&G continues to set the standard for French wines. Its award-winning labels have received distinctions from Wine Enthusiast, Decanter, and James Suckling, among others. Led by winemakers Laurent Prada, Florence Tessier, and Alice Chevalier, B&G upholds a rigorous vine-to-bottle approach to maintain uncompromising quality.

The 300th anniversary celebrations will extend across the globe, including exclusive events, collector’s editions, and a digital campaign under the hashtags #BG300 and #doyouspeakfrenchwine.

As B&G commemorates three centuries of fine winemaking, it remains guided by the values that defined its founders: a passion for discovery, an unwavering commitment to quality, and a dedication to sharing the Art of Living with the world.