Chrysler Celebrates a Century of Innovation at 2025 Carlisle Chrysler Nationals with Historic Showcase and CEO Q&A
Source: Stellantis
Reported By: Matthew Kennedy
Chrysler’s 100th anniversary takes center stage at the 2025 Carlisle Chrysler Nationals, set to take place July 11–13 in Carlisle, Pennsylvania. As part of the brand’s Century of Innovation summer celebration, Chrysler is bringing a curated lineup of historically significant vehicles, exclusive new models, and interactive brand experiences—along with an appearance by Chrysler Brand CEO Chris Feuell—to one of the largest gatherings of Chrysler, Dodge, Jeep, and Ram enthusiasts in the country.
With nearly 3,000 vehicles from the Stellantis family expected on-site, the weekend marks a defining moment for the legacy American brand as it reflects on its pioneering past and sets the tone for a future steeped in technology, sustainability, and design.
“This anniversary represents more than just a number—it’s a chance to reflect on a century of engineering breakthroughs, cultural milestones, and the enduring spirit of American innovation,” said Feuell, who will participate in a Q&A session on the mainstage with emcee Mike Garland on Friday, July 11.
A Rare Display of Chrysler Icons and Concepts
Inside the Carlisle Expo Center, attendees will find a collection that reads like a living timeline of Chrysler’s most defining moments, from the marque’s earliest models to its most forward-looking concept vehicles:
1924 Chrysler Six: A pre-production prototype that helped usher in Chrysler’s production era at the former Chalmers plant in Detroit.
1934 Chrysler Airflow: Widely regarded as the first modern automobile, the Airflow’s aerodynamic design redefined the global industry standard.
1955 Chrysler 300: Nicknamed the banker’s hot rod, the 300 was America’s first modern muscle car and boasted the most powerful production engine of its time.
1963 Chrysler Turbine Car: An icon of mid-century engineering, this vehicle was designed in Detroit, bodied by Ghia in Italy, and distributed for real-world testing across the U.S.
1995 Chrysler Atlantic Concept: A tribute to the elegance of 1930s French coachbuilders, this design-forward concept premiered at the North American International Auto Show.
Chrysler Halcyon Concept: A glimpse into the brand’s electrified future, the Halcyon showcases sustainability-first materials, autonomous-ready design, and a connected cabin aligned with Chrysler’s “Harmony in Motion” vision.
Each of these vehicles underscores Chrysler’s dual legacy: combining engineering foresight with design ambition.
Celebrating the Pacifica and the Stow 'n Go Legacy
The Chrysler brand display on the manufacturers midway will offer visitors hands-on experiences, headlined by the Stow ’n Go Challenge, an interactive timed event where participants compete to store travel gear in a 2025 Chrysler Pacifica equipped with the brand’s iconic Stow ’n Go seating system. The innovative system, now in its 20th anniversary year, allows second- and third-row seats to fold seamlessly into the floor, maximizing cabin flexibility.
In celebration of both milestones, the brand will feature the newly revealed 2026 Chrysler Pacifica 100th Anniversary Edition. Unveiled earlier this summer on Detroit’s Belle Isle, this limited-edition model includes:
An “Est. 1925” wing badge decal
Luster Gray polished wheels
Semi-gloss Granite Crystal fascia and grille trim
A matching Granite Crystal Chrysler wing grille badge
The Pacifica remains a segment leader—the most awarded minivan in its class, and still the only plug-in hybrid option on the market with 82 MPGe, a 32-mile electric range, and a 520-mile total range.
Looking Ahead: The Future of the Chrysler Brand
Chrysler’s display will also include limited-edition apparel and merchandise, available through collection.chrysler.com, and brand representatives will be on-site to engage with fans, collectors, and media alike.
Feuell’s Q&A session on Friday will offer insight into what lies ahead for the brand. Chrysler has announced plans to introduce a new crossover, an upcoming vehicle inspired by the Halcyon Concept, and a refreshed Pacifica for 2026, signaling its commitment to sustainable design, electrification, and customer-focused innovation.
As Chrysler marks 100 years of automotive history, the Carlisle Chrysler Nationals offer a fitting stage to celebrate both heritage and forward momentum—connecting longtime enthusiasts with a new generation of drivers drawn to craftsmanship, versatility, and purpose-driven luxury.