Located within the vibrant tapestry of New York City’s Lower East Side, UNTITLED at 3 Freeman Alley redefines the hotel experience. As the city’s only hotel to house an in-house tattoo parlor, this property seamlessly blends creativity, art, and contemporary design into a singular urban retreat. Perfect for those seeking a dynamic yet laidback escape, UNTITLED offers an innovative take on modern hospitality, where every corner invites discovery.
Upon entering, guests are welcomed by a striking mural composed of tiles reclaimed from Lower East Side streets and reassembled by Brazilian artist Guto Vilaverde. Throughout the property, murals and paintings by renowned artists such as Erre, Swed Oner, and Dylan Egon echo the eclectic spirit of the neighborhood. This artistic vision extends to the 200 guest rooms, which offer breathtaking views of Manhattan’s skyline. Featuring 11 distinct room categories, each space is adorned with minimalist decor and outfitted with luxe amenities such as 100% Brooklinen cotton bedding, Public Goods bath products, and Bluetooth speakers.
More than just a co-working space, The Gallery at UNTITLED serves as a hub for creativity and connection. Guests can enjoy complimentary coffee and pastries in the morning or transition to light fare in the evening while surrounded by works from emerging NYC artists. With a 170-person capacity and an adjacent outdoor Bowery Garden, The Gallery is perfect for intimate gatherings or collaborative work. Highlights include a 30-foot mural by Dylan Egon and an intricate calligraphy-inspired runner by artist 7 Liner.
Perched on the 11th floor, the UNLISTED rooftop bar offers sweeping 360-degree views of the Manhattan skyline. The indoor-outdoor space combines chic intimacy with expansive vistas, making it a coveted venue for celebrations. The bar’s signature cocktail, the "Red Handed," served in a spray paint can, is a playful nod to the Lower East Side’s street art culture. Pair it with the indulgent Wagyu Glizzy, a Snake River Farms Wagyu hot dog topped with sweet mango relish, for a true taste of elevated New York.
At the back of The Gallery lies Unscripted Ink, a tattoo parlor co-founded by renowned tattoo artists Liv Novotny and Sarah Michelle Soto. Offering exclusive perks like $50 off weekly flash tattoos and complimentary drinks during "Tattoo Happy Hour," this one-of-a-kind studio captures the eclectic charm of the Lower East Side while catering to both guests and locals.
Situated in Freeman Alley, UNTITLED is surrounded by a mix of bars, vintage shops, intimate dining spots, and iconic street art. Guests can explore the neighborhood’s rich cultural heritage through expert-led street art walks or rent electric scooters to roam the area. Back at the hotel, unique amenities like a retro arcade and weekly piano performances ensure there’s always something new to experience.
With starting rates at $250 per night, UNTITLED at 3 Freeman Alley offers a luxury lifestyle experience without pretense. Whether you’re drawn to its artistic design, rooftop views, or the thrill of getting a tattoo during your stay, this property ensures an unforgettable urban retreat in the heart of Manhattan’s most dynamic neighborhood.
Ready to book your stay or learn more? Visit www.untitledat3freeman.com and let your journey begin.