On July 26, 2025, Miami’s wellness and parenting communities gathered poolside at Loews Miami Beach Hotel to toast the official U.S. debut of Toddle, a new science-backed skincare brand designed specifically for children. With its debut timed perfectly for peak summer sun, the launch event gave families an interactive—and sun-safe—introduction to Toddle’s hero product: the SPF 50 Mineral Sunscreen with Inulin Prebiotic.
Set against the backdrop of palm trees and ocean breeze, the afternoon celebration brought together Miami influencers, media, and their children for a curated mix of playful activities and practical skincare education. Toddle’s mission is to provide gentle, microbiome-friendly skincare that nurtures and protects delicate skin through every stage of childhood, and this event brought that mission to life in a way that felt as thoughtful as it was fun.
Guests enjoyed a full day of outdoor activities tailored to both parents and little ones. Families gathered around games like cornhole and chess, sipped refreshing mocktails, snacked on light bites and snow cones, and took part in a custom embroidery bar where children could design their own sun-ready bucket hats—a playful nod to the brand’s commitment to protection and personal expression.
The setting was intentionally family-friendly, offering plenty of photo-worthy moments and hands-on engagement. In between pool time and crafting stations, attendees had a chance to try Toddle’s mineral-based SPF, formulated with non-nano zinc oxide and inulin prebiotic to shield young skin from harmful UV rays while nurturing its natural barrier. The formula is pediatrician- and dermatologist-approved, reef-safe, fragrance-free, and fast-absorbing—ideal for squirmy toddlers and on-the-go parents.
Founded on the belief that clean, effective skincare should start early, Toddle is grounded in microbiome research and built with ingredients like prebiotics, probiotics, aloe vera, niacinamide, and shea butter. These elements work together to support long-term skin resilience while addressing common childhood skin concerns like dryness, sensitivity, and irritation.
Though the sunscreen was the star of the day, attendees also got an early preview of the brand’s upcoming Soothing Moisturizing Lotion, which will launch later this summer and expand the line’s microbiome-focused offerings for children 3 months and older.
As the afternoon came to a close, guests were sent home with curated gift bags packed with the brand’s signature SPF and other summer essentials—practical mementos of a sun-drenched day that underscored Toddle’s promise: skin protection rooted in science, made fun for families.
With its Miami launch now complete, Toddle is officially available nationwide via Amazon and toddleskincare.com.
As the demand for elevated, trustworthy children’s skincare continues to grow, Toddle steps confidently into the market—armed with clinical credibility, family-first values, and a splash of summertime joy.