As Braman Automotive marks its 50th anniversary, the South Florida-based dealership has added a prestigious accolade to its storied history: being named the largest Bentley and Rolls-Royce dealer in the United States for 2024. This recognition reflects Braman's unwavering dedication to delivering excellence in both service and selection, making it the go-to destination for the world’s most discerning automotive enthusiasts.
“This accomplishment goes beyond a milestone—it’s a reflection of the passion and precision that drive everything we do at Braman. It’s deeply rewarding to see our dedication resonate with clients who value excellence and to lead the industry in such a significant way.”Alex Shack, Chief Operating Officer of Braman Automotive
The surge in demand for the 2025 Rolls-Royce Cullinan and the 2025 Bentley GT and GTC played a pivotal role in Braman’s record-breaking success. Renowned for its bespoke service, Braman offers a team exclusively dedicated to the Rolls-Royce and Bentley marques. Clients are treated to an unmatched, tailored buying experience, ensuring every detail aligns with their exacting standards.
With an expansive inventory and commanding sales volume, Braman provides unparalleled access to custom configurations, ensuring clients can select vehicles that reflect their unique tastes and preferences—a rarity in the luxury automotive space.
Braman’s achievement underscores a broader trend: South Florida’s emergence as a premier destination for high-net-worth individuals. Historically, California claimed dominance in luxury automotive sales, but this accolade highlights a shift. South Florida, with its world-class amenities, thriving economy, and vibrant culture, has become a magnet for those who value elegance and sophistication.
Braman’s success mirrors the region’s optimism and growth, further cementing Miami and Palm Beach as epicenters of luxury living. The dealership’s ability to cater to the evolving needs of this affluent clientele has made it synonymous with the lifestyle South Florida represents.
Founded in 1975 by visionary Norman Braman, the company began with humble roots and has grown into a powerhouse of over 20 luxury dealerships in Miami and Palm Beach. Today, under the leadership of Norman Braman’s grandsons, Brian and Alex Shack, Braman Automotive blends tradition with innovation, ensuring its continued dominance in the luxury automotive market.
Each year, Braman facilitates the sale of over 40,000 vehicles, representing some of the most prestigious brands in the world, including Bugatti, BMW, Porsche, and Mercedes-Benz. Its unwavering commitment to providing world-class service has earned Braman a reputation as the pinnacle of automotive excellence.
This landmark recognition during Braman Automotive’s 50th anniversary isn’t just a celebration of past achievements—it’s a vision of what lies ahead. As South Florida’s luxury automotive market thrives, Braman remains steadfast in its mission to deliver the finest cars and experiences for its discerning clientele.