Jekyll Island’s famed resort is preparing to revive the elegance of its Gilded Age roots in a distinctly fresh format. Braderie South, a refined European-style marketplace, will take over the storied grounds of the Jekyll Island Club Resort from August 22 to 24, combining Southern hospitality with a sophisticated showcase of antiques, fine art, collectibles, and artisan craftsmanship.
Framed by moss-draped live oaks and the club’s historic architecture, this debut event invites collectors, designers, and curious travelers to experience a curated blend of old-world charm and contemporary creativity, all set against the coastal splendor of Georgia’s Golden Isles.
Inspired by the beloved street markets of northern France and Belgium, Braderie South reimagines the braderie format for a luxury American audience. Think less flea market and more fine arts promenade. The event brings together a discerning mix of renowned antique dealers, jewelers, galleries, and local artisans to offer a weekend of timeless finds and personal stories.
Held on Saturday, August 23, and Sunday, August 24, the market will be open to guests from 10 a.m. to 4 p.m. each day. Single-day tickets are available in advance for $15, or $20 for the full weekend, and the first 200 guests each day will receive a complimentary commemorative Braderie tote—an elegant touch befitting the setting.
Braderie South is more than a market—it’s a weekend immersion in Southern style, American history, and coastal leisure. Guests can take part in special events designed to elevate the experience:
Friday Night Candlelight Preview: On August 22, from 5:30 to 7:30 p.m., collectors and serious buyers are invited to an exclusive evening of first-access shopping, cocktails, and live music under candlelit ambiance. Tickets are available in advance.
Braderie Boulevard Antique Car Showcase: A curated collection of classic vehicles, including the Club’s 1940 Buick 8—famously driven by Humphrey Bogart in The Maltese Falcon—will be on view along the waterfront wharf, inviting a stroll through vintage Americana.
Chophouse Dinners at the Grand Dining Room: Guests can savor classic cuisine in the AAA Four Diamond-rated Grand Dining Room, where chophouse-inspired dishes are served in one of the South’s most historic culinary settings. Advance reservations are recommended.
For those looking to fully embrace the weekend, hotel packages start at $265 per night, providing exclusive access to the Braderie experience in its most immersive form.
The Jekyll Island Club Resort, a member of Historic Hotels of America, has long been a retreat for America’s most storied families—including the Morgans, Pulitzers, Vanderbilts, and Rockefellers. Originally opened in 1888, today the resort seamlessly fuses Gilded Age glamour with modern comforts.
The property features 159 guest rooms, including options within three historic cottages, four restaurants and bars, expansive event spaces, and an array of recreational offerings. Its sister property, the Jekyll Ocean Club, adds a beachfront boutique option with Atlantic Ocean views, a stylish oceanfront pool, and Eighty Ocean Kitchen and Bar, known for its contemporary coastal cuisine.
Whether visiting for a weekend escape or seeking out a one-of-a-kind treasure, Braderie South promises a rare opportunity to engage with culture, craftsmanship, and community in an iconic American setting.